Market Research, End Term

May 2023 term, 3 Sept 2023, Set QPE1-S1

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Question 1

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Given below are the results from a brand health study. The data shown here is in column percentages. Please use the data and answer the given subquestions.

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Which brand has the highest gap between unaided and total awareness?

Select one option

• A.

  Brand A

• B.

  Brand B

• C.

  Brand C

• D.

  Brand D

• E.

  Brand E

• F.

  Brand F

• G.

  Brand G

• H.

  Brand H

• I.

  Brand I

• J.

  Brand J

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Given below are the results from a brand health study. The data shown here is in column percentages. Please use the data and answer the given subquestions. Figure from the passage in the original paper Which brand has the highest gap between unaided and total awareness? Given below are the results from a brand health study. The data shown here is in column percentages. Please use the data and answer the given subquestions. Figure from the passage in the original paper What is the trial to total awareness ratio for Brand A? Given below are the results from a brand health study. The data shown here is in column percentages. Please use the data and answer the given subquestions. Figure from the passage in the original paper What is the trial to total awareness ratio for Brand C?